Recently, Baidu smart applet collaborated with Amazon Overseas Purchase and announced that it will launch the "Amazon Overseas Purchase" smart applet during Black Friday this year, targeting cross-border e-commerce. The mini program focuses on categories such as maternal and infant, outdoor sports, home furnishing, and technology, and will bring together many brands such as Tiger, Champion, and Philips. Baidu announced that on Thanksgiving Day, November 26, it will bring domestic consumers global goods with prices lower than Double Eleven, and during the "Black Five" period, it will provide consumers with allowances for overseas purchases without threshold, international free shipment coupons, lottery prize and livestreaming featuring high-end goods etc. At the same time, Baidu will also cooperate with What Worth to Buy to provide consumers with comparisons of real-time online price and historical price at major shopping malls.

The 2021 Toy & Baby Industry Upgrade & Innovation Gallery at China Toy Expo 2020 showcased 83 innovative products reflecting 5 major trends of the industry in 2021. Trend 1: Parent-child companionship + entertainment and interaction become the focus in product R&D Trend 2: Apply new technology to make toys, baby products and preschool education products integrate with each other.

Seventeen percent of China’s nearly 1.4 billion people are 15 years of age or younger. That means there are upwards of 238 million Chinese youngsters eager to get their hands on what children around the world clamour for — toys. This presents a potentially lucrative opportunity for global brands looking to enter or further penetrate the toy market in China. Of course, selling to China in any capacity will invariably require a deep understanding of consumer and growth trends.

According to customs statistics, in the first 10 months of this year, China’s total import and export value of goods trade was RMB 25.95 trillion, an increase of 1.1% over the same period last year (the same below). Among them, exports were 14.33 trillion yuan, an increase of 2.4%; imports were 11.62 trillion yuan, a decrease of 0.5%; the trade surplus was 2.71 trillion yuan, an increase of 16.9%.

As Asia’s largest trade fair for toys and baby products - the 19th China Toy Expo closed its three-day run at Shanghai New International Expo Center on Oct.21-23. This year, CTE came with a series of remarkable highlights, which brought visitors a fresh experience.

6 days countdown! The 19th China Toy Expo is approaching and will take place as scheduled from October 21st to 23rd at Shanghai New International Expo Center. As the flagship tradeshows in Asia, the concurrent China Toy Expo, China Kids Expo, China Preschool Expo and China Licensing Expo, organized by China Toy & Juvenile Products Association, will not only contribute to promoting the full recovery of the relevant industries but also accelerate the establishment of a "dual circulation" development pattern. The four shows also foster new competitive advantages for relevant industries and serve as the benchmark of new trends.

According to the data released by Eurostat on September 16th, from January to July, total import and export volume between EU and China was 328.7 billion euros, an increase of 2.6%. For the first time, China became the largest trading partner of the European Union. At the same time, China maintained its position as the EU's largest source of imports and the third largest export market, accounting for 21.9% and 10.3% respectively.

On Aug. 11, 2020, the Ministry of Economy, Finance and Recovery of France published the new “Order of Aug. 5, 2020”, relating to rubber materials and articles intended to come into contact with foodstuffs and pacifiers for infants and young children. The new law replaces and repeals the Order of November 9, 1994, which covered rubber materials and articles intended to be in contact with food and drink.

In September 2020, the European Commission has drafted a Commission Directive amending Directive 2009/48/EC as regards specific limit values for aniline in certain toys.

Testing specialists SGS gains China Compulsory Certification to help manufacturers sell toys into the region. The testing and certification company, SGS, has gained accreditation to test toys against the China Compulsory Certification (CCC) standard at its laboratory in Hong Kong. The development means that SGS can now carry out testing against the CCC standards and guide manufacturers through the process in its facilities in China.